Before entering the subject of this post, I would like to announce that we have begun to animate our first short: Joana. Daniel is currently drawing on an animation table. Yes, you read it correctly, an animation table. But more details on the process of Joana will be shown in future posts.
Today I’ll present an overview of the creation process for our visual identity, the one that you see in this blog.
Last year, when I was still in college, I had some subjects related to creating visual identities. Besides my own I also decided to make the identity of this project. We used to have an “old” identity created by Damasceno, but it was originally made for what was once a short film “only”: The detail library. When the Detail Library became the name we would use for the whole project, I felt the need for another symbol.